MagIC Lifescience is an amazing company “revolutionizing molecular diagnostics to improve patient outcomes at a reduced cost using innovative technologies”. For the past year, I have been working with them to develop marketing materials and a visual system that aligns with their brand. So far the company has seen promising success and even has secured funding from numerous institutions and foundations including the Gates Foundation. I’ve designed a flier, a presentation template, banners, and business cards for the company.
Originally MagIC Lifescience had a flyer designed from the same company that designed exterior of their machine. But after some time had passed they needed to update the brochure and were looking to elevate the design of their flyer. They asked me to design a flyer that fit front and back on a letter-sized sheet and to solidify their visual system. The already had a logo and brand colors established that they wanted to continue with.
